Dig In

Dried Kalamata Olives

August 24, 2016 in What's New

Trader Joe’s Dried Kalamata Olives are not the canned black olives you used to put on your fingers as a child—as fun as those were. Nor are they the quintessential jarred olives you’ll find lining grocery store aisles across the country—including ours. What are they, then? They are dried, they are packaged in a vacuum-sealed bag, and they are delicious. Kalamata olives can only come from Greece—and that’s exactly where we found our Dried Kalamata Olives. If you were a fan of the...

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Organic 100% Melon Juice

August 22, 2016 in What's New

Summer is still in full-swing, and that means continued pool-hopping, hammock-lounging, BBQ-ing, and beverage chugging*—especially the chugging of our new Trader Joe’s Organic 100% Melon Juice. (*Sipping works, too. We’re flexible.) But as things will inevitably wind down into the fall, luckily, Trader Joe’s Organic 100% Melon Juice will not be going out of style—it’s an everyday item. Why confine melon-enjoyment to the summer months? Why put melons in a box when we can bottle them instead? Take a sip and you’ll see for yourself—this juice has a...

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Radio - Loyalty

August 22, 2016 in Radio Spots

We know that loyalty doesn’t come from a special card, or a so-called “reward” you receive when you spend your hard-earned dollars in a store. At Trader Joe’s, we would never test your loyalty by printing out a three-foot-long scroll of coupons for money off things the next time you shop in our stores. We reward your loyalty by pricing our products as low as they can go every single day. No coupons or club cards needed… ever…

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Hot & Sweet Jalapeños

August 21, 2016 in Radio Spots

They say some like it hot. Others prefer sweet. If you’re one of the many who find both hot and sweet irresistible, Trader Joe’s can fulfill your desires. 

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Somewhat Spicy Dill Flavored Kettle Cooked Chips

August 21, 2016 in Radio Spots

Dill is a monotypic species of the genus anethum. Trader Joe’s is a polytypic store of the genus grocerium. When you combine the two, you get strangely delicious snack foods.

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In-Shell Roasted Salted Peanuts

August 19, 2016 in What's New

Take me out to the ball game! That’s easier sung than done, but still was accomplished by over 73 million Americans in 2015, alone. Presumably, it’s not just the game drawing so many of us in; it’s the food. And what snack is more synonymous with baseball than peanuts? For a while now, we’ve been chanting to our developers, “Buy us some peanuts...” Our song has not gone unanswered: Introducing Trader Joe’s In-Shell Roasted Salted Peanuts. These lovely legumes are...

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Vanilla Almond Spiced Chai

August 17, 2016 in What's New

A long time ago in a land far, far away, chai—as we know and love it—was born. Okay, so we don’t technically know when and where the first cup of chai was brewed—but we do know that sometime in the late 19th century, Great Britain was pulling out all the stops in an effort to increase black tea consumption wide and far. Lucky for us, in India, these promotional efforts birthed the ultimate East-meets-West beverage: black tea brewed according to Indian tradition (with plenty of aromatic spices) and served according to...

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Jalapeño and Honey Chevre

August 15, 2016 in What's New

Trader Joe’s sells lots of cheese. We have since our inception. The bulk of our cheese selections derive from cow’s milk, but we do carry a considerable variety of goat’s milk cheeses (or chèvre, in French)—around 15, at last count. Add one more to our list: Trader Joe’s Jalapeño and Honey Chevre Goat’s Milk Cheese. From an American cheese maker known for chèvre, comes this uniquely flavored log, made exclusively for...

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Guide to Fruits and Vegetables

August 15, 2016 in Guides

Everyone benefits from eating more fruits and vegetables every day.  Fruits and vegetables are nutrient all-stars, packed with naturally occurring antioxidants, phyto-nutrients, vitamins, minerals, dietary fiber, water and complex carbohydrates. Research has shown...

 

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