Alta Badia Artisan Italian Mountain Cheese

January 18, 2017 in Category: What's New

During the 19th century, pioneers first visited the Italian region of Alta Badia to climb the Dolomite Mountains—mountains whose highest peaks reach nearly 11,000 feet. And if these alpine explorers had never so bravely ventured into this remote, difficult-to-reach valley, we might never have been able to offer, for a limited time, the region’s eponymous cheese: Trader Joe’s Alta Badia. Made in the northeastern province of South Tyrol, our six-month aged Alta Badia cheese is made with...

Vanilla Eclairs with Chocolate Fondant

January 16, 2017 in Category: What's New

Pro tip: When searching for the best éclairs, one should begin and end in France. Food historians tend to agree that the éclair originated there sometime in the mid-19th century. Though its name evolved over time (its original moniker was pain à la duchesse), the goodness that makes éclairs so very delicious has remained constant. We ventured to France to find Trader Jacques’ Vanilla Eclairs with Chocolate Fondant… and they were worth the trip! Éclairs are made with choux pastry, the same type of dough used for...

Milk Chocolate Covered Dry Roasted & Salted Virginia Peanuts

January 13, 2017 in Category: What's New

It doesn’t take a genius to recognize that we’re quite fond of dipping things in chocolate. From fruit, to seeds, to nuts, to beans—we’ve dipped ’em all. Yet for years, we’ve somehow managed to overlook one of the most obvious combinations of all: chocolate-covered peanuts. You've heard that right! For far too long, our shelves have been devoid of this classic combo. Having seen the error of our ways, we’re ready to make amends with Trader Joe’s Milk Chocolate Covered Roasted & Salted Virginia Peanuts. Trust us, it was worth the wait. The perfect goodness of our Milk Chocolate Covered Peanuts starts at the very beginning, with U.S.-grown Virginia peanuts...

Wild Caught Crab Meat

January 11, 2017 in Category: What's New

Long ago, someone thought it would be a good idea to cook crab. How did they know these spider-like ocean creatures would taste so wonderful? It’s up for debate, but luckily, someone did cook crab, and we are thankful. An even better question: How on earth did they get the crab meat out of its shell without those tiny little forks we use now? We’re not sure about this one, either. We do know that you won’t need a fork to enjoy Trader Joe’s Wild Caught Crab Meat. Our Crab Meat comes from blue swimming crabs caught in...

Restaurant Style White Corn Tortilla Chips

January 09, 2017 in Category: What's New

You might say that we’re tortilla chip aficionados. We are huge fans of these corn-based comestibles, and we’re in constant pursuit of the best possible tortilla chips the world has to offer. In fact, we are so dedicated to this pursuit that we decided to revamp our existing Restaurant Style White Corn Tortilla Chips because we had a feeling they could be even better. And if you’ll allow us to toot our own horn for a moment, our new Restaurant Style White Corn Tortilla Chips really hit the mark. We start with fresh, white corn tortillas...

Soft Strawberry or Black Licorice Twists

January 06, 2017 in Category: What's New

We had a feeling you’ve been dying to know more about licorice, so we’ve pulled together some fun facts… The licorice plant, a perennial herb, belongs to the pea family. There are 20 different species of the plant that grow on five continents. The sweet substance, glycyrrhizin, in licorice root is fifty times sweeter than sugar. And, finally, Trader Joe’s now sells Soft Licorice Twists! The perfect licorice is hard to come by—it should be soft yet chewy, and made with real licorice root. Thanks to a small, family-owned business in New Zealand, this is...

Wild Rice & Mushroom Sausage-less Sausage

January 04, 2017 in Category: What's New

At first, it might seem a little silly to call this new Trader Joe’s deli item Sausage-less Sausage. Clearly, these are not “sausages”—at least, not in the traditional sense. We could’ve called them, “Savory Soy Protein Cylinders,” since they are fundamentally made of textured soy protein. What stopped us from making this naming choice is the same thing that stopped us when we created our popular Italian Sausage-less Sausages. It’s that Trader Joe’s Wild Rice & Mushroom “Sausages” really look like meat sausages. They are light brown with visible bits of wild rice and mushrooms in a...

Boneless & Skinless Sardines in Water

January 02, 2017 in Category: What's New

The saying “packed in like sardines” often has the negative connotation of describing a crowded place. Whether a subway train, concert or grocery store, the idea of being “packed” is not always appealing. However, there is one instance where “packed in like sardines” is not only true, but also welcome: when talking about Trader Joe’s Boneless Skinless Sardines. Wild caught off the coast of Tunisia and processed nearby, these Sardines are skinned and...

Rosencrunch & Guildenpop

December 30, 2016 in Category: What's New

The holidays often bring about feelings of nostalgia, as families and friends gather to celebrate and remember good times, and share in the tradition of favorite holiday foods. And it’s no different for our Product Developers. As the team developed and pitched new product ideas for the 2016 holiday season, we began waxing nostalgic about an old customer favorite snack item that became a ghost of holiday products past. After much deliberation, we decided to give in to our snack sentimentality, and give our customers the gift of Trader Joe’s Rosencrunch & Guildenpop...