Try Something New
A fear of new things is called centophobia. If you suffer from this widespread disorder, Trader Joe’s is like therapy. Only much less expensive. And you get to eat, too. For all you centophobes out there – and everyone else, too – we created the Trader Joe’s Demo Station...
8th Annual Customer Choice Award Winners
Thank you for taking part in the Trader Joe’s 8th Annual Customer Choice Awards! This exclusive online event allows fan(atic)s to give proper ado to the Trader Joe’s products that put the moxie in kitchen moves, the brag in blogs, the yum in bellies. The winners are...
It’s time for the Trader Joe’s 8th Annual Customer Choice Awards: Favorite Products of 2016! This exclusive online event allows fan(atic)s to proudly declare which Trader Joe’s products are nearest and dearest to their hearts and stomachs. Choose wisely—taste-tests are highly encouraged. Then shine the spotlight on your TJ’s stars and cast your votes here!
You Named This Product!
"What's in a name?" queried Shakespeare. Quite a bit, replied Trader Joe's, after carefully evaluating some 9,500 potential product names. This nomenclature proved quite challenging as our panel of judges was genuinely charmed by the clever, carefully wrought contributions.